Learn about the power of earned media in today’s marketing landscape and how independent media coverage still delivers credibility, sparks momentum, and reinforces your brand’s reputation in ways that owned, shared, and paid channels alone cannot.
In this episode of Stark Raving Social, host Sherrilynne Starkie explains why earned media coverage, or public relations, crucial for success in today's digital media marketing mix.
🔥 How earned media supports all marketing activities and tactics
🚀 Why gaining 3rd party coverage for your brand stories adds incredible power
💡 Why reach and impressions will never trump relationships
Resources & Links
Why Earned Media Still Matters in 2025
Added Bonus: Surveys Demonstrationg the power of Earned Media.